Reduce, reuse, and recycle are the core principle for Organic Basics. Founded in Copenhagen, Denmark, they bring everyday essentials with an ethical edge, creating basics that are solely made out of certified organic cotton or recycled material. Sustainability is not just a selling slogan for them, rather they actively go beyond this promise by going carbon neutral.
For the fashion brand, committing to carbon neutrality means offsetting 100 kilos of CO2 for every order placed from the company. Whilst this already exceeds the levels of carbon emissions they produce, they additionally encourage their customers to go carbon neutral by providing the optional purchase of Climate Credits on their platform.
Organic Basics are particularly unique in how they offer Climate Credits for customers. With four different options; Individual 3 months, Individual 6 months, International Flight, and Family 3 months credits, customers can cooperate with the company’s carbon neutrality mission. For example, by purchasing the International Flight climate credit, this offsets the travel of one flight. 100 percent of all climate credit proceeds go directly to CHOOOSE, an organization that Organics Basics are in partnership with to help combat climate change.
Not only do Organic Basics say they believe in sustainability, they evidently show it by becoming carbon neutral in their practice and further engender carbon consciousness at the customer level to join their pursuit without a profit motive.
To learn more about Organic Basics, visit their website in the link below.
When shopping on Organic Basics’ website, use the code MINDOBC to receive a 10% discount on all purchases.
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