If you’re tired of well-known apparel brands greenwashing and seeking to shop elsewhere sustainably, look no further. Attire The Studio’s main pillar is transparency when it comes to how their garments are made.
The brand was founded by Xenia Adonts who is based in Paris, France. She turned her influencer success into a sustainable fashion company. Determined to do something different and stand out amongst the saturated influencer-owned brands, Attire The Studio was born. “I was always frustrated that there are so many brands out there that sell very overpriced polyester to their followers. I wanted to create value not only for customers but also for the environment and the future of fashion,” shares Adonts in a YOYOKULALA article.
The brand has factories in Italy and Portugal, many of which are family-owned. The raw materials used in the brand’s clothing are the key to keeping their success and sustainability thriving. Notably, Attire The Studio only certified organic cotton since other uncertified cotton is often riddled with pesticides and uses a large amount of water in the production process. Not only are the materials eco-conscious but their packaging is also plastic-free.
Attire The Studio is a luxury brand so it isn’t always affordable to the everyday person, though the high price tag is explained through a cost breakdown. From the cost of fabric, hardware, labour and transportation, it is evident a large amount of work goes into making sustainable and quality clothing with a price that measures accordingly.
If you take a scroll through their website you’ll see tailored timeless pieces to fit into any wardrobe. You can also take a look into the brand’s factories and see how they continue sustainability efforts by using solar panels as an energy source for example.
Proving that it is possible to be sustainable without sacrificing quality or style and can turn a profit, Attire The Studio sets the example of transparency in fashion.
All images in this article are courtesy of Attire The Studio.
