Although there are plenty of tasty, rich texture yogurts, it’s still hard to find dairy-free yogurt.
In 2017, a daily free yogurt brand called YOGGU! was launched by founder Jade Herrmann with the goal of offering the nutritious option to people who seeks a plant-based journey. Every YOGGU! product is dairy-free, super probiotic, non-refined sugar by sourced organic ingredients and using organic coconut nectar for the sweetening.
According to Herrmann, she found that most of the products available in the dairy-free market contained some ingredients that are not naturally resourced. Before everything has started, she has lived in France and has tasted heavy, thick, and creamy lactose-free yogurt. Through these experiences, she decided to create her coconut yogurt by using whole young Thai coconuts.
After she put her products on the market for the first time, they immediately sold out within an hour. That was the moment Herrmann realized that more people were seeking than she expected. What do people value for her products? It’s taste. For her, successfully producing creamy, thick, and rich taste dairy-free yogurt and growing her business by connecting customers’ were evolution.
The demand for dairy-free yogurt isn’t only for vegan consumers. More people becoming aware of the negative environmental impacts of agriculture. And the gut-brain connection, how powerful probiotics can benefit our bodies. The majority of their consumers are lactose intolerant. YOGGU! contains 100 billion probiotics for each yogurt.
Probiotics promote your digestive system to work smoothly, reduce the risk of antibiotic-related diarrhea, and keep your heart healthy. Additionally, they have the benefits of balancing mental health as well as losing the extra fat and sugar from your body, promoting a digestive system.
Foods are what we eat and cherish every day, to fuel our bodies. But it’s not only for filling your hunger. It’s connected with our health, and core energy. Eating better foods is equal to taking care of yourself.
Especially since the pandemic forced us to re-think our lifestyle and health, the conversation of self-care became more open and more trend. People are keener to learn the impacts of what we eat than ever. YOGGU! is on the path where people are looking for and growing massively with both as a brand and as a community.
All images in this article are courtesy of YOGGU! unless stated otherwise.