Parade is an innovative underwear brand that has gained recognition for its commitment to sustainability, inclusivity, and creative designs. With a focus on ethical manufacturing and eco-friendly materials, Parade has captured the hearts of conscious consumers who seek comfortable, stylish, and environmentally conscious underwear options.
In this article, we will explore Parade’s ethos, as well as highlight some of its new and exciting products that showcase its dedication to redefining the world of intimate apparel.
Sustainability at the Core:
Parade understands the importance of reducing its environmental impact. They have taken bold steps to address sustainability concerns by utilizing recycled materials in their manufacturing processes.
With their New:Cotton fabric, a sustainable cotton alternative, Parade demonstrates that eco-friendly choices need not compromise on comfort or style. The use of this fabric has become a Parade team favourite, offering customers a guilt-free and soft-to-touch underwear option.
Creative and Inclusive Designs:
One of the standout features of Parade is its commitment to creative and inclusive designs. Their attention to detail is evident in prints like the adorable limited-edition Bubble Gum Gingham and the return of the timeless Toile, which took over 90 hours to hand-draw.
The Toile print showcases Parade’s dedication to craftsmanship and brings an artistic touch to their underwear collection. This commitment to creativity extends to their new products as well.
Parade recently introduced the Peekaboo Scoop Bralette, a captivating upgrade to their classic New:Cotton scoop-neck bralette. With a flirty cutout design, the Peekaboo Scoop Bralette adds a touch of playfulness and sexiness to the classic silhouette. This blend of comfort, sustainability, style, affordable price, and a wide range of sizes offered makes it an irresistible choice for those seeking something a little extra special.
This article contains an affiliate link(s). Learn More.
All images in this article are courtesy of Parade.
