35mm Co Is Making Film Photography Cool for Gen Z

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35mm Co
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In an age dominated by digital technology and instant gratification, there exists a rekindled love affair with the analog charm of film photography. At the forefront of this revival stands 35mm Co, an Australian brand that has seamlessly fused the vintage art of film photography with modern branding, capturing the essence of timeless moments in a rapidly evolving world.

Founded by the visionary Australian entrepreneur Madi Stefanis, 35mm Co is more than just a brand; it’s a testament to an extraordinary journey that began with a serendipitous discovery and evolved into a thriving business. Stefanis, driven by an innate entrepreneurial spirit since her early days, stumbled upon a vintage film camera during her university years. Little did she know that this chance encounter would spark a passion that would redefine her trajectory.

35mm Co

The initial foray into the world of vintage camera flipping unveiled a significant market appetite for analog treasures. However, recognizing the limitations and laborious nature of this venture, Stefanis identified an opportunity to innovate.

It was this realization that spurred the creation of 35mm Co, a women-led Australian brand dedicated to offering reusable film cameras that marry the nostalgic charm of film photography with contemporary convenience.

The hallmark product of 35mm Co is the Reloader film camera—an embodiment of Stefanis’s vision. This reusable and reloadable film camera, equipped with modern technology, beckons both seasoned enthusiasts and budding photographers alike.

With user-friendly features including a built-in flash and a focus-free lens, the Reloader camera simplifies the art of capturing moments. Its compatibility with all 35mm film brands provides versatility, allowing users to explore various film types and photography aesthetics.

35mm Co is available on Urban Outfitters and Revolve.

All images in this article are courtesy of respective owners.

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